Description:

At Pento we're building a better, faster, and more modern way for companies to run and automate payroll. We are looking for an experienced and results driven Head of Growth to own Pento's customer-centric revenue marketing strategies. You are an experimenter, a brand builder and a results oriented leader who sees marketing as a critical and accountable revenue driving business function.

The role

This is an exciting role with a great opportunity to build a growth machine for a painkiller SaaS product, where you will be responsible for identifying, implementing, tracking, and optimising impactful marketing campaigns across multiple channels.

As our first marketing hire you will have a solid marketing background in B2B SaaS and work experience running end-to-end projects aimed at generating leads and growing revenue.

You will be working closely with our CEO (Jonas ) and alongside our Sales and Product team to continuously optimise every aspect of our marketing and sales funnel.

Key responsibilities

Demand generation

• Own the acquisition pipeline by delivering leads into the pipeline and tracking their lifecycle through to bookings to consistently improve on ROI and conversion efficiency;
• Focus on key priorities to plan, organise, schedule, and budget marketing efforts in an efficient, productive manner;
• Develop new marketing tactics, including testing new channels and opportunities for growth to generate marketing qualified leads in a predictable way;
• Integrate brand building and content into our acquisition strategy, by creating content, interviewing customers or iterating our website (we use Webflow!);

Product Marketing

• Implement product marketing fundamentals;
• Develop Pento's product positioning, messaging and proposition, ensuring it's aligned across all mediums;
• Manage and improve online content;

️ Marketing operations

• Constantly optimise the performance of campaigns, driving growth and maximising conversion rates;
• Monitor our key performance metrics and continuously work on improving their performance;
• Identify opportunities to reach new market segments and expand our outreach;

Strategy

• Set current and long-term goals for the marketing function;
• Monitor competition and provide + execute on ideas to stand out;
• Work closely with our sales team to drive product awareness and increase revenue.

A bit about you

• B2B SaaS work experience at a fast growing startup;
• You have been responsible for your MQL target and have built a repeatable process to hit it consistently;
• You have successfully implemented campaigns, aimed at revenue growth;
• Solid experience with tracking, workflows, and automation via products like Zapier, Hubspot, Segment, Amplemarket, and similar;
• Able to think both creatively and analytically to deliver compelling strategic initiatives;
• Strategic mindset, you are able to make difficult decisions, at times with less information than you'd like;
• Good understanding of SaaS economics such as LTV, CAC, payback time etc.
• Not afraid to wear multiple hats, you thrive in a fast-paced, constantly changing environment.

• Competitive salary;
• An equity option plan so you can benefit from our success;
• Tech and equipment of your choice;
• The opportunity to join an early stage tech company on an incredible trajectory;
• Remote working (within +/-3 CET timezone) and flexibility.

We're a technology company, not an accountancy, payroll bureau, or similar. We build beautiful payroll software that automates all manual workflows and we usually help companies cut 50-80% off the time they spend on payroll. That means no spreadsheets, no e-mails, and no manual bank transfers. We've built an easy-to-use software product, that does all of this automatically.

You can see a short video by our co-founder and CEO, Jonas, here:

https://www.loom.com/share/30bff6917a0a493d96ccbc764a2309bc

Why now is a really exciting time to join

• The UK payroll process hasn’t been disrupted since… ever
• Every company runs payroll, but very few companies are happy with their current process
• Pento makes payroll up to 80% more efficient (we are probably conservative here)
• We already see strong inbound demand from companies all over the UK
• Our customers love Pento - our NPS is above 70 (check our Trustpilot by the way)

Our team

You can learn more about what we are all about and how we like to work here:

Pento Home

We're a remote-first company and a diverse group of people. We believe in inclusiveness and are committed to building a team as diverse as the people we create our product for, representing a variety of backgrounds, perspectives, and skills.

We welcome applications from everyone – regardless of gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.

We don't believe hiring is a tick boxing exercise, so if you feel you don't match the job description 100%, but would still be a great fit for the role, please get in touch!